Tell us about a moment that reminded you why you do this work.

There isn’t one defining moment, I experience it after every event. People often ask what event planning feels like, and I tell them it’s remarkably like carrying a child. The moment a client entrusts you with their vision, you begin nurturing something that doesn’t yet exist. You think about it constantly. You lose sleep over it. Every detail matters because you’re bringing someone else’s dream into the world. Then the doors open. You watch your client smile, laugh, cry, or simply stand in silence taking it all in. It’s as though that vision has finally been born. That feeling never gets old. It’s why I do this. We don’t simply produce events, we create memories people carry for the rest of their lives.

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Who taught you how to welcome people?

Hospitality has always felt natural to me, but it was my parents who gave it meaning. My father could light up any room with his smile and treated everyone with the same warmth and dignity. My mother taught me that hospitality lives in the details, from her finest china and crystal to homemade vanilla cake and fresh scones. Every guest was welcomed with intention and care. Over the years, mentors, clients and remarkable hoteliers around the world refined that foundation. They taught me that true hospitality isn’t about luxury; it’s about making people feel seen, valued and remembered. Everything I create is built on that belief.

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What memories of food, hosting or gathering have stayed with you?

I grew up in a home where the door was always open. Because of my father’s work, presidents, ambassadors, business leaders and friends from around the world gathered around our table. Hospitality wasn’t reserved for special occasions, it was simply how we lived. I remember my mother’s cooking, my father’s carefully chosen music – Elton John, Tracy Chapman, classical pieces – and long conversations in the garden, by the pool and beside his aviary. Travel deepened those lessons. Whether in South Africa, Europe or along the Mediterranean, I discovered that while every culture welcomes differently, the world’s greatest hosts have one thing in common: they make people feel they belong. That feeling continues to shape everything I create.

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How do we create a greater sense of belonging for guests and visitors?

Belonging begins long before the flowers or the table settings. It begins with understanding people. Every client brings their own traditions, values and stories. We spend time discovering what matters to them, what memories they want to leave behind and what story they want their guests to experience. That becomes the blueprint for everything we design. We’re a modern company, but we’re deeply guided by our ancestry. African hospitality has always understood something the world is rediscovering: people remember how you make them feel. When people feel understood, they naturally feel they belong.

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If you could redesign the guest experience in Ghana, where would you start?

I’d begin by taking us back to the basics. Hospitality shouldn’t feel scripted. It should feel warm, authentic and deeply human. Growing up, if someone entered your home, you offered them water. It wasn’t customer service—it was simply who we were. That simple gesture said, You matter. You’re welcome here. I believe we’ve become so focused on appearances that we’ve sometimes forgotten the essence of hospitality. Over the next fifteen years, I want to build an ecosystem where hospitality, flowers, dining, wellness, design and lifestyle all express the same philosophy, helping people celebrate life more beautifully and connect more meaningfully.

So what is Tamara’s dream?

Ultimately, I’m building a legacy rooted in beautiful living, meaningful connection and African hospitality, while showing the world that some of the most timeless lessons in welcoming people have always existed here at home.